Claude Code marketing skills are folders with a SKILL.md file that teach the agent a marketing task: a CRO review, an SEO audit, an email sequence, an ad account check. There are now hundreds of them on GitHub. This list covers nine that are public, licensed and maintained in 2026, with the facts we checked on September 28, 2026. We sell LaunchRepo, which is not a skill library, so we also say plainly what each one does better than LaunchRepo, and where LaunchRepo fits next to them.
How we picked
- Public GitHub repository with an open-source license file. Two popular repositories without a license were left out, because you cannot tell what you are allowed to do with them.
- Built for Claude Code or for the Agent Skills format that Claude Code reads, and focused on marketing, not general coding.
- Updated in 2026. Stars are the GitHub count on September 28, 2026; for the two plugins that live inside a larger repository, the stars belong to the whole repository.
- Order follows stars on that day. Stars measure attention, not quality, so this is not a ranking. We did not run every skill; descriptions come from each README.
The nine Claude Code marketing skill libraries
Each entry says what the library covers, what it does better than LaunchRepo, and the install command from its README.
Marketing Skills (Corey Haines)
Full marketing libraryAbout 50 skills for CRO, copywriting, SEO, analytics, paid ads, pricing and launch. A product-marketing skill is read first, so every other skill works from the same product context. It even has a directory-submissions skill with a tiered reference list and a tracker template.
Better than LaunchRepo at: Breadth and price. It is free, MIT-licensed, and covers strategy and copy far beyond launch work. For positioning, pages and emails it is the first thing to install.
Claude Skills: marketing plugin
Marketing pod in a 388-skill collectionA marketing plugin inside one of the largest Claude Code skill collections: more than 40 marketing skills in pods for content, SEO and answer-engine optimisation, CRO, channels, growth and sales. Also works with Codex, Gemini CLI and other agents.
Better than LaunchRepo at: Answer-engine optimisation and cross-agent support. If you also want engineering or finance skills from one source, it is all in one repository.
Anthropic marketing plugin
Official Anthropic pluginAnthropic’s own marketing plugin, built mainly for Claude Cowork but also usable in Claude Code. Commands for drafting content, campaign plans, brand-voice review, competitive briefs, performance reports, SEO audits and email sequences.
Better than LaunchRepo at: Brand voice and reporting inside a team. It comes from Anthropic and pairs with Cowork for people who do not live in a terminal.
Claude Ads
Paid media operationsOne focused skill per ad platform across twelve platforms, from Google and Meta to Reddit and Apple Ads. Audits, plans, creative briefs and reports; read-only by default, with live account changes behind approval gates.
Better than LaunchRepo at: Paid ads, which LaunchRepo does not touch. The read-only default is a careful design worth copying.
AI Marketing Skills (Single Brain)
Growth and sales workflowsWorkflows with scripts rather than prompts: growth experiments, outbound, content quality gates, SEO ops, CRO audits and finance reports. Needs Python and the listed dependencies.
Better than LaunchRepo at: Measurable loops such as experiments and outbound pipelines, with code you can read and change.
AI Marketing Suite for Claude Code
Website audit suiteFifteen skills behind one /market command. An audit runs five subagents in parallel and writes a scored report; other commands produce copy, email sequences, ad copy, a launch playbook or a client-ready PDF.
Better than LaunchRepo at: Fast audits of any URL and polished reports, handy for agencies that sell marketing services.
Marketing Skills (kostja94)
SEO-heavy libraryMore than 160 skills with a strong technical and on-page SEO core: sitemaps, canonicals, titles, schema, internal links, keyword research, plus launch, GTM and pricing strategy.
Better than LaunchRepo at: Technical SEO detail. Small skills you can install two or three at a time for one task.
claude-marketing (Rebecca Rae Barton)
Skills for marketing teams56 skills, agents and workflows for paid media, e-commerce, email and analytics, with packs for tools such as Klaviyo, Shopify, GA4 and Looker Studio.
Better than LaunchRepo at: E-commerce and analytics stacks. Useful if your marketing runs on those tools rather than on launch platforms.
Product Hunt Launch Skills
Product Hunt only31 skills for a single Product Hunt launch: timing, tagline, gallery, maker comment, rule compliance and follow-up.
Better than LaunchRepo at: Depth on one platform. If Product Hunt is your only launch, this covers it in more detail than a general playbook.
Side by side
The facts in one table. Licenses and stars as shown on GitHub on September 28, 2026; install commands from each README.
| Name | Focus | License | Stars | Install |
|---|---|---|---|---|
| Marketing Skills (Corey Haines) | Full marketing library | MIT | 51,795 | npx skills add coreyhaines31/marketingskills |
| Claude Skills: marketing plugin | Marketing pod in a 388-skill collection | MIT | 26,758 | /plugin install marketing-skills@claude-code-skills |
| Anthropic marketing plugin | Official Anthropic plugin | Apache-2.0 | 25,799 | claude plugin install marketing@knowledge-work-plugins |
| Claude Ads | Paid media operations | MIT | 9,609 | /plugin install claude-ads@ai-marketing-hub-claude-ads |
| AI Marketing Skills (Single Brain) | Growth and sales workflows | MIT | 3,589 | git clone, then pip install -r requirements.txt |
| AI Marketing Suite for Claude Code | Website audit suite | MIT | 2,689 | git clone, then ./install.sh |
| Marketing Skills (kostja94) | SEO-heavy library | MIT | 999 | npx skills add kostja94/marketing-skills |
| claude-marketing (Rebecca Rae Barton) | Skills for marketing teams | MIT | 154 | cp -r skills/<name> ~/.claude/skills/ |
| Product Hunt Launch Skills | Product Hunt only | MIT | 19 | npx skills add yoanbernabeu/producthunt-skills |
The gap: getting the product listed
Almost every Claude Code marketing skill works on your own assets: your pages, your copy, your ad accounts, your data. Distribution on other people’s sites is a different job. Someone has to find out, for each directory and launch platform, whether a free route exists today, what the form asks, what counts as a confirmation, and whether the listing is really live weeks later.
The Corey Haines library comes closest. Its directory-submissions skill plans tiers, suggests positioning per directory type and ships a list with rough domain ratings that it tells you to verify. It plans; it does not carry per-platform submission steps or dated checks of the free route.
That is the part LaunchRepo covers, and it is not a skill. It is a private repository your Claude Code reads: a playbook for each of 299 platforms, your product facts in one file, and a tracker that keeps draft, pending, scheduled and live apart. The agent works in your own signed-in Chrome through Chrome DevTools MCP. You still handle logins, CAPTCHA and 2FA; nothing here gets around them.
Using them together
Skills and LaunchRepo do not compete for the same job. A sensible order for a launch:
- Positioning first
- Use a marketing library to write your positioning and product context. Good copy makes every later listing better.
- Pages second
- Run an SEO or CRO skill on the landing page and pricing page that directories will link to.
- Listings third
- Point Claude Code at LaunchRepo. It picks fitting platforms, fills forms in your Chrome and records each result honestly.
- Follow-up
- Come back to the tracker for pending listings, and to your skills for launch-day posts and emails.
Walkthrough: a directory launch with Claude Code →
Connect your agent to Chrome →
Common mistakes
- Installing everything
- Hundreds of skills in one project make the agent pick the wrong one. Install the few you need for the task at hand.
- Trusting unlicensed or unread skills
- A skill can run scripts on your machine. Read it first and prefer repositories with a license and recent commits.
- Taking DR lists as fact
- Domain ratings and “dofollow” labels in skill references are estimates. Check a live listing before you count it as a backlink.
- Calling a thank-you page a launch
- A submitted form is not a live listing. Track pending and live separately, or you will never follow up.
Questions
What are Claude Code marketing skills?
Folders with a SKILL.md file and sometimes scripts that teach Claude Code a marketing task. Claude Code loads them when a request matches, either from your project’s .claude/skills folder, your home folder or an installed plugin.
Where do I find Claude Code marketing skills on GitHub?
The nine repositories on this page are a good start. GitHub also has a marketing-skills topic, and skill directories collect many more. Check the license and the last commit before you install one.
Can Claude Code be a marketing agent?
For work on your own assets, yes: audits, copy, reports and experiments run well in a terminal. For listings on other sites it needs a browser, per-site instructions and you for logins and CAPTCHA.
Is LaunchRepo a Claude Code skill?
No. It is a private repository with playbooks for 299 platforms, a product template and a tracker. Claude Code reads it like any project, so it works next to the skills above.
Which marketing skill should I install first?
For most SaaS founders, a broad library such as Corey Haines’ Marketing Skills, starting with its product-marketing context. Add a focused one, such as Claude Ads, only when you need that channel.
Keep your skills, add the listings
LaunchRepo gives Claude Code a playbook for each of 299 launch platforms and a tracker with honest states. The launch price is €99.98, paid once, for unlimited own products.
See pricing