Every term links to its own page with a definition, why it matters for a directory launch, how LaunchRepo handles it and where to read more. The list is alphabetical; use the letter index to jump.
A
- AI coding agent
- A model-driven assistant that reads and edits files, runs commands and calls tools in a project — Claude Code, Codex and Cursor are examples.
B
- Backlink
- A link from another website to yours. On a directory, the product link on your listing page — if it is a crawlable anchor.
- Boilerplate
- A reusable starting point you own and adapt — code, files and conventions — instead of a service you rent.
- Browser agent
- An agent that operates a web browser — navigating, reading pages, filling forms and clicking — either as a product of its own or a coding agent with a browser tool.
C
- Chrome DevTools Protocol
- The remote-control interface of Chromium browsers: over a local debugging port a program can inspect and drive tabs.
D
- Directory badge
- A small linked image the directory asks you to place on your website, often as a condition for a free listing or a dofollow link.
- Directory submission
- The act of entering a product into one directory: account, form, assets, confirmation — and the recorded outcome.
- Dofollow vs. nofollow
- “Nofollow” is a rel attribute telling search engines not to endorse a link; “dofollow” is marketing shorthand for its absence.
- Done-for-you submission service
- A vendor that submits your product to a list of directories on your behalf for a fee, usually per launch or per month.
- Draft vs. submitted
- Draft means work is saved on your side; submitted means the platform explicitly acknowledged receipt and moderation is open.
F
- Featured listing / paid placement
- A paid option on a directory — featured spot, sponsored slot, skip-the-queue review — offered next to or instead of the free route.
I
- IndexNow
- An open protocol to notify participating search engines that a URL was added or changed, instead of waiting for a crawl.
L
- Launch directory
- A website that lists new products around a launch day and keeps the listing as a permanent page.
- Launch-date floor
- The earliest date on which any listing for a product may go live — a field the owner sets and the tracker enforces.
- Listing status
- The recorded state of one product on one directory — from draft through pending, scheduled and live to blocked or not a fit.
- Live listing
- A listing whose public page loads for a logged-out visitor and carries no pending label — verified, with the URL recorded.
M
- Maker profile
- Your personal account on a launch platform — name, avatar, bio, links — that submissions and comments are attributed to.
- MCP server
- A process that exposes tools to an AI agent through the Model Context Protocol — for LaunchRepo, the one that hands the agent a Chrome tab.
P
- Product context file
- One structured file with the facts and copy about your product — product.json in LaunchRepo — that the agent reads for every submission.
- Product launch platform
- A site built around launch events: a product goes live on a chosen day, collects votes or comments and is ranked against others launching that day.
S
- Scheduled listing
- A listing for which the platform confirmed a future launch date; approval may still be outstanding and the page is not yet public.
- Software directory
- A catalog of software organised by category, with a profile page per tool, alternatives and often user reviews.
- Startup directory
- A directory of companies rather than products: profiles with founders, funding stage, location and a website link.
Put the vocabulary to work
LaunchRepo is a private repository your own coding or browser agent runs: 346 playbooks, a product context file and a tracker with honest states. The launch price is €99.98, once.
See pricing