Directory profile

Capterra: how to get listed

Capterra is a software discovery site with verified user reviews and comparisons that says it has been running since 1999. Its vendor page is now branded “powered by G2 Digital Markets”: the Get Your Product Listed button leads to G2’s add-product form at g2.com/products/new, and vendor accounts log in at app.g2digitalmarkets.com.

Checked on September 17, 2026 on the platform’s public pages.

Who lists here

Business software vendors that want a profile where buyers compare tools, plus the option of paid demand programmes. G2 Digital Markets offers pay-per-click Engaged Buyers campaigns and leads it says are qualified by phone or chat.

What to prepare

  • Brand and product information, screenshots and pricing — the fields the G2 Digital Markets profiles page names for personalising a listing.
  • Customers ready to review: the about page says moderators check that reviewers are real people and screen text for plagiarism and generative AI.
  • A product that fits an existing category, since the about page says software researchers vet all listed solutions and update profiles as needed.

What “live” means here

Live means your product profile resolves on capterra.com under /p/<id>/<name>/ inside its category with the website link working. Research reports such as the Capterra Shortlist depend on verified reviews, not on the listing itself.

Worth knowing

Prices for the PPC and lead programmes are not published on the public vendor pages — record “not published”. Capterra’s own pages sit behind Cloudflare and refuse scripted requests, and g2.com/products/new blocked even a headless browser, so do the listing from your own browser. The site discloses that it may earn a referral fee when visitors click through to a vendor.

Official site: Capterra ↗All b2b software review sites →

Short profile from the platform’s public pages, not a submission service. Rules, prices and requirements change — recheck before you submit. LaunchRepo makes no publication, backlink or ranking promise.

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